History is the Foundation for Great New Beginnings
Joel began his training career in 1984 at the Amador Valley Athletic Club (AVAC) in Pleasanton, California. Joel used his job at AVAC to put himself through college, where he was a competitive swimmer and water polo player.
While working at AVAC, Joel benefitted from training in a top facility while on a student’s budget. He began to see extreme changes in his performance and physical appearance by melding the benefits of cardio and weight training with the daily rigors of athletic competition.
AVAC held very high standards for its employees. Therefore, each trainer was expected to become an expert in their respective disciplines. Joel’s expertise was swimming and bodybuilding… Two seemingly physicial oxymorons. As part of Joel’s journey into becoming one of the most-requested trainers at AVAC, he was trained by the Arthur Jones Institute in Florida, where he
received one of the first ever certifications in Nautilus training. Joel also taught childrens’ and adults’ swimming and coached the in-house swim team at the AVAC natadorium.
Even though training quickly became a full time endeavor, Joel completed his two undergraduate degrees in Communications and Physical Education. The next logical step was to go bigger and better.
Joel left AVAC for an opportunity to test his skills and experience with a more demanding group of athletes in San Francisco. Purely Physical Fitness was another unique and cutting-edge facility of its kind, offering circuit training and boot camp style workouts. Joel expanded on his knowledge while teaming with a new group of experienced trainers and fitness professionals.
Following his years in the Bay Area, Joel cut himself away from the San Francisco market for the big leagues of Southern California. Within two months of arriving in Orange County, Joel purchased a struggling gym and converted it into a popular and successful training studio, exclusive to the beach communities of Newport Beach, Laguna Beach, and Dana Point.
The future keeps getting brighter as Joel’s next exciting adventure has just begin in Abilene, Texas.
About Susan
ACE Certified Lifestyle and Weight Management Consultant
11 years of professional teaching and consulting experience
in the Health/Fitness field.
In 2008 Susan started her duathlon career. With a history of National Team competition in track and field duathlon seemed like a logical step. In her first session she won her age group at the Nationals and earned a spot on the Canadian Team. By the end of her first season she was ranked 4th in North America by Inside Triathlon Magazine for her age group.
In addition to competing and training, she is a personal trainer to some very well known clients as well as nutritional counselor to many of them.